The challenge
The client needed strong marketing materials and a way to get design approval from their buyer before breaking ground — turning a set of plans into something that could sell the home and secure sign-off in the same step.
Our approach
Archmetrix produced 4 high-resolution exterior renderings — front elevation, rear elevation, an aerial perspective, and a dusk hero shot — refined across two revision rounds to get the massing, materials, and lighting exactly right.
The outcome
The client approved the final design after the second revision round, then used the renderings directly in their marketing materials — turning what started as an approval tool into a sales asset.
Services used
Built for Custom Home Builders →
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